Thursday, September 30, 2010

How Social Media Guidelines should be

TNT Social Media Guidelines

This is the Official document made by TNT and it is really interesting bacause the guidelines apply to employees’ personal use of social media, and are designed to

- explain what social media are and why using them is a good idea;
- help and encourage, by offering practical advice on how to interact online;
- create awareness among employees that their actions and behaviour affect TNT’s reputation, even outside the workplace.

The most interesting thing is that TNT decided to share online this document with everyone :)

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